Lead campaign for a local institute
A lead-form campaign for a Phagwara coaching centre, with targeting, three creatives and a follow-up sheet.
- Meta Ads Manager
- Lead forms
Meta AdsIndustry-Ready Curriculum
Meta Ads Course in Phagwara
Facebook and Instagram advertising in Meta Ads Manager, from first campaign to reporting.
- Live client projects
- Practitioner trainers
- Placement support
- Certificate + internship
Meta Ads Manager
Meta Business Suite
Meta Pixel & Events Manager
Facebook Page
Instagram
25,000+ Students trainedSince 2016
4.9★ Google rating556+ reviews
100% Practical trainingLive client work
Admissions open
Free demo class & counselling
Session slots
- Morning
- Evening
- Weekend
- Live online
Overview
Course overview
Six weeks on paid advertising across Facebook and Instagram: account and page setup, campaign objectives, audience targeting, ad creatives and copy, pixel tracking, lead and WhatsApp campaigns, budgets and reading results in Meta Ads Manager.
SyllabusHands-on
What you will
actually build
The syllabus is arranged so every module produces an asset rather than a set of notes. You will cover accounts, pages & campaign structure, objectives, audiences & placements, creatives, copy & lead generation, tracking, optimisation & reporting, and finish with a live project built on Meta Ads Manager, Meta Business Suite, Meta Pixel & Events Manager. Modules run in the order a real project runs: foundations first, then the core skills, then applied work under supervision, then the portfolio and interview preparation that turn all of it into an offer letter.
Meta Ads02/04
Core Skills
The working knowledge the job description actually lists.
Objectives, audiences & placements
Choosing who sees the ad and what it is meant to achieve.
2 weeks · 8 sessions
Topics covered
Campaign objectivesLocation, age & interest targetingCustom & lookalike audiencesPlacements & budgets
PortfolioHands-on projects
Hands-on projects
you will ship
Click-to-WhatsApp sale campaign
A festival offer for a boutique that sends enquiries straight to WhatsApp, planned within a fixed budget.
- Meta Ads Manager
- WhatsApp Business
Retargeting and report
Pixel events set up on a website, a retargeting ad set built on them, and a results report for the owner.
- Tracking
- Retargeting
The working loop
Learn it. Build it. Make it yours.
Every project moves through the same loop: understand the brief, build with guidance, then explain the decisions behind your work.
- 01
Understand
Break a real requirement into a clear plan and the right tools.
Lead campaign for a local institute
- 02
Build
Work hands-on with trainer feedback while the decisions are still easy to change.
Click-to-WhatsApp sale campaign
- 03
Present
Turn the finished work into a portfolio story you can defend in an interview.
Retargeting and report
Why techcadd
Why students choose techcadd
There are many places to learn this in Phagwara and the brochure syllabus looks similar at all of them. What differs is who teaches, whether you ever touch real work, and whether anyone picks up the phone after you have paid. techcadd has trained students across Punjab since 2016 on the same model: small batches, working practitioners as trainers, client projects as coursework.
Trainers who still do the work
Your trainer is not a full-time lecturer. They deliver client projects for techcadd’s services arm, so examples in class are current rather than a case study from five years ago.
Live projects, real consequences
You work on genuine client requirements under supervision. This is where a portfolio comes from, and it is the first thing an interviewer asks to see.
Small batches and open lab hours
Batches stay small enough that a trainer sees your screen daily. Lab time runs outside class hours and doubt sessions continue until the concept lands.
Internship letter and certificate
Every student finishes with an industry-recognised certificate and a documented internship on real work, accepted for university industrial training requirements.
A placement cell that persists
Mock interviews, CV reviews and drives with hiring partners across Phagwara, Jalandhar and North India, repeated after a rejection, not abandoned.
Since 2016, 25,000+ students
A decade of hiring relationships in Punjab is why a call from our placement cell gets answered and why local employers know what our certificate means.
The case for itWhy this programme
Why this programme
is worth your year
Meta Ads is used every day in retail & boutiques, education & coaching, healthcare & clinics and restaurants, salons & local services.
Build skills that hold up beyond the classroom.
What separates this from a playlist of tutorials is supervision on real work. From the second half of the course you build on live client projects with a trainer beside you, make decisions that have consequences, and correct them the following week. That loop is the skill. No employer in Phagwara will take your word for it without work they can inspect.
Be realistic about the money. A fresher who finishes with a working portfolio starts near the bottom of the band and moves quickly; someone who finishes with a certificate and nothing to show does not. The difference is entirely what you built.
The alternative is what most people try first: free videos, a cheap online course, six months of drifting, and knowledge you cannot demonstrate. A structured programme with live projects, a mentor who corrects you, an internship letter and a placement cell that actually calls employers is the difference between knowing the subject and being hired to do it.
Students reach the Phagwara centre from Banga, Nakodar, Kartarpur and the university belt, and the weekend batch exists so a job or a degree does not have to be paused to attend.
- 01
Hands-on in Ads Manager
Every session is spent building and editing campaigns in a real ad account.
- 02
Written for local advertisers
Targeting, budgets and offers worked out for businesses in and around Phagwara.
- 03
Tracking set up properly
Pixel, events and lead forms installed and tested, not just described.
- 04
Phagwara centre or online
Attend at our Phagwara centre or join the same batch live online.
- 05
Weekday and weekend batches
Timings that suit students, working marketers and business owners.
- 06
Certificate on completion
A techcadd Phagwara certificate once you complete the course and its campaign project.
What you get
- 100% practical, project-based learning
- Live client projects under trainer supervision
- Internship letter and placement support
- Small batches with daily doubt clearing
- Students
- 25K+
- Google rating
- 4.9★
- Estd.
- 2016
- Practical
- 100%
EligibilityWho can do
Who can do
this course
The Meta Ads course is built for people at six different starting points, and the batch is deliberately mixed. What matters far more than your background is turning up consistently and finishing what each module asks you to build.
- 01
Shop and business owners
Run billing, stock and accounts yourself instead of depending on someone else.
- 02
Marketing students
Add a paid advertising skill you can demonstrate, with campaigns you built yourself.
- 03
Freelancers
Skills you can bill for, plus the delivery habits clients expect.
- 04
Freshers
Build the portfolio and interview practice that a first role actually asks for.
- 05
Working professionals
Weekend batches and 1-on-1 mentoring for people training without taking leave.
The toolchain behind the craft
One course.
A mesh of real tools.
Everything below is installed on the lab machines and used on live client work, not shown once in a slide and forgotten.
- Meta Ads Manager
- Meta Business Suite
- Meta Pixel & Events Manager
- Facebook Page
- WhatsApp Business
- Canva
Certification
Get Certified in Meta Ads
Complete the course with a portfolio of live projects and receive an industry-recognised certificate, plus a documented internship letter accepted by Punjab universities.
- Industry Certificate
Recognised by employers across Punjab and beyond
- Internship Letter
Based on real client work, not a simulation
- Portfolio of Projects
Live work you can show in any interview
- Placement Support
CV review, mock interviews and hiring drives
Two certificates on completion — the course certificate and a separate capstone project certificate.
Future scopeWhere this course
Where this course
takes you
The roles this opens, what they pay in Punjab and beyond, and who is hiring for them — drawn from published job-market listings on one comparable scale, not a brochure number.
Where Meta Ads graduates get hired
- Digital marketing agencies
- Marketing for shops, clinics and institutes in Phagwara
- Advertising for your own business
- Freelance campaign management for local clients
Student reviewsWhat our students
What our students
in Phagwara say
- Google
What made it click for me was the lab time. You can sit after class and someone will still explain it until you get it.
KMKaran MehtaB.Tech Student · Phagwara - Google
I travelled in for the weekend batch and it was worth every trip. Small batch, real work, no time wasted on theory nobody uses.
ASArshdeep SinghTrainee Engineer · Adampur - Google
The course got me interview-ready faster than I expected. My interviewer asked to see my project and that was the whole conversation.
PRPooja RaniGraduate · Kartarpur
- Google
I was switching careers and worried I would be behind. Half the batch was doing the same thing, and nobody made it awkward.
SKSimran KaurCareer Switcher · Phagwara - Google
I joined with almost no background and finished with a project I could actually show. The trainer never rushed the basics.
RSRohit SharmaBCA Student · Banga - Google
techcadd’s placement cell kept calling me for drives until I was placed. That persistence mattered more than anything else.
NKNavjot KaurPlaced · Jalandhar
Got questions?
Frequently Asked Questions
It is a practical course at our Phagwara centre on advertising with Facebook and Instagram through Meta Ads Manager — account setup, objectives, targeting, creatives, lead and WhatsApp campaigns, pixel tracking and reporting.
Course information
Ask about Meta Ads
Send your question and a counsellor will call you back about batch timings, fees, EMI options, placement record, or whether this course fits your degree.
- Free counselling and demo class
- Weekday, evening, weekend or 1-on-1, all 2-hour classes
- Internship letter and placement support
Get started today
Not sure if Meta Ads is the right fit?
One call with a counsellor is usually enough to find out. Book a free demo class and see the lab before you decide.