Cookie Policy
How techcadd Computer Education uses cookies and similar technologies on this website.
Last updated
1. What Are Cookies
Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and supply information to site owners.
In addition to cookies, this website may use similar technologies such as local storage, session storage, and pixel tags (also known as web beacons) to collect and store information. References to “cookies” in this policy include these similar technologies unless otherwise stated.
2. How We Use Cookies
techcadd Computer Education uses cookies on this website to:
- Ensure the website functions correctly and securely (e.g., remembering your cookie consent preferences);
- Understand how visitors interact with the website so we can improve its performance and content;
- Remember your preferences and settings to provide a personalised experience;
- Measure the effectiveness of our marketing campaigns and understand how visitors arrive at our website.
We do not use cookies to identify you personally unless you have voluntarily provided your personal information through a form on this website.
3. Cookie Categories
a) Strictly Necessary Cookies
These cookies are essential for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you, such as setting your privacy preferences or filling in forms.
| Cookie | Purpose | Duration |
|---|---|---|
techcadd_cookie_consent | Stores your cookie consent preferences | 1 Year |
session_token | Maintains your session while browsing the website | Session |
csrf_token | Protects against cross-site request forgery attacks | Session |
b) Performance & Analytics Cookies
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our website. They help us understand which pages are the most and least popular and how visitors navigate through the site.
| Cookie | Purpose | Duration |
|---|---|---|
_ga | Google Analytics — distinguishes unique users | 13 Months |
_ga_* | Google Analytics — maintains session state | 13 Months |
_gid | Google Analytics — distinguishes users within a 24-hour period | 24 Hours |
All information collected by these cookies is aggregated and therefore anonymous. We use Google Analytics for this purpose.
c) Functional & User Preferences Cookies
These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we have added to our pages.
| Cookie | Purpose | Duration |
|---|---|---|
pref_mode | Stores your display mode preference (e.g., dark/light mode) | 6 Months |
last_track | Remembers the last course track you were viewing | 6 Months |
calc_state | Preserves the state of interactive calculators or tools | 6 Months |
d) Marketing & Attribution Cookies
These cookies may be set through our website by our advertising partners. They may be used to build a profile of your interests and show you relevant advertisements on other sites, or to measure the effectiveness of advertising campaigns that directed you to our website.
| Cookie | Purpose | Duration |
|---|---|---|
_fbp | Facebook Pixel — identifies browsers for ad delivery and measurement | 90 Days |
gcl_au | Google Ads — stores conversion data for ad clicks | 90 Days |
ad_track | Tracks the advertising campaign that referred you to the website | 90 Days |
4. Legal Basis
Our use of cookies is grounded in the following legal frameworks:
DPDPA 2023 (India)
Under Section 5(2) of the Digital Personal Data Protection Act, 2023, strictly necessary cookies that are required for the performance of the website or to comply with a legal obligation are exempt from the requirement to obtain explicit consent. For all other categories of cookies — including analytics, functional, and marketing cookies — we obtain your free, specific, informed, and unambiguous consent through our cookie consent banner before placing them on your device.
GDPR (European Union)
Under Article 6 of the General Data Protection Regulation, our legal basis for processing personal data through cookies is as follows:
- Legitimate interest (Article 6(1)(f)): For strictly necessary cookies that are essential for the operation and security of the website.
- Consent (Article 6(1)(a)): For analytics, functional, and marketing cookies. Consent is collected through our cookie consent banner and can be withdrawn at any time.
5. Managing Your Cookie Preferences
Cookie Consent Banner
When you first visit our website, a cookie consent banner is displayed, allowing you to accept or decline non-essential cookies. You can change your preferences at any time by clicking the button below:
Browser Settings
You can also manage cookies through your browser settings. Most browsers allow you to:
- View what cookies are stored on your device and delete them individually;
- Block third-party cookies;
- Block cookies from specific websites;
- Block all cookies from being set;
- Delete all cookies when you close your browser.
Please note that if you choose to block or delete cookies, some features of this website may not function as intended, and your user experience may be affected.
6. Third-Party Cookies
Some cookies on this website are set by third-party services that appear on our pages. We do not control the setting of these cookies. The third-party services we use include:
- Google Analytics: Used to collect anonymised data about website usage, including page views, session duration, and traffic sources. Google Analytics cookies (
_ga,_ga_*,_gid) are subject to Google’s Privacy Policy. - Facebook Pixel: Used to measure the effectiveness of advertising campaigns and to understand actions taken on this website. The Facebook Pixel cookie (
_fbp) is subject to Meta’s Privacy Policy.
We encourage you to review the privacy policies of these third-party services to understand how they process your data.
7. Cookie Retention Periods
The following table summarises the retention periods for the cookies used on this website:
| Category | Cookies | Retention |
|---|---|---|
| Strictly Necessary | techcadd_cookie_consent, session_token, csrf_token | 1 Year / Session |
| Performance & Analytics | _ga, _ga_*, _gid | 13 Months |
| Functional & User Preferences | pref_mode, last_track, calc_state | 6 Months |
| Marketing & Attribution | _fbp, gcl_au, ad_track | 90 Days |
Session cookies are deleted automatically when you close your browser. Persistent cookies remain on your device until they expire or are deleted manually.
8. Your Rights
Under DPDPA 2023
As a Data Principal under the Digital Personal Data Protection Act, 2023, you have the right to:
- Withdraw consent: You may withdraw your consent to non-essential cookies at any time through the Cookie Settings button or your browser settings.
- Access your data: You may request information about the personal data collected through cookies.
- Correction and erasure: You may request correction or erasure of personal data collected through cookies.
- Grievance redressal: You may contact us with any grievance relating to the processing of your data through cookies.
Under GDPR
If you are located in the European Economic Area, you additionally have the right to:
- Object to processing: You may object to the processing of your personal data through cookies based on legitimate interest.
- Data portability: You may request that your personal data collected through cookies be provided to you in a structured, commonly used format.
- Lodge a complaint: You may lodge a complaint with a supervisory authority in your jurisdiction.
To exercise any of these rights, please contact us at info@techcadd.com.
9. Changes to This Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use, changes in technology, or changes in applicable law. Any updates will be published on this page, and the “Last updated” date will be revised accordingly.
Where changes are significant, we may also notify you through the cookie consent banner and request your consent again for non-essential cookies.
10. Contact
If you have any questions about this Cookie Policy or how we use cookies, please contact us:
- Organisation: techcadd Computer Education
- Website: techcaddmohali.com
- Email: info@techcadd.com
You may also review our Privacy Policy for more information about how we handle your personal data.