Retail Sales Performance Analysis
The first mini project, across all three tools at once: the data cleaned and pivoted in Excel, queried in SQL and automated in Python, delivered with a business summary report.
- Excel
- SQL
- Python
Six months from your first pivot table to an enterprise analytics solution — Excel, SQL and Python, Power BI and Tableau, formal business analysis, modern cloud data platforms, machine learning and AI-assisted reporting.
The Data Analytics & Business Analysis programme is a six-month course written for someone starting straight after 12th. Organisations now generate enormous amounts of data from websites, apps, business operations, customer interactions, financial transactions and IoT devices, and they need people who can turn that raw information into decisions. This programme teaches you to collect, clean, analyse, visualise and interpret that data — and, just as importantly, to understand the business problem behind it.
Key Highlights
The Data Analytics & Business Analysis programme is a six-month course written for someone starting straight after 12th. Organisations now generate enormous amounts of data from websites, apps, business operations, customer interactions, financial transactions and IoT devices, and they need people who can turn that raw information into decisions. This programme teaches you to collect, clean, analyse, visualise and interpret that data — and, just as importantly, to understand the business problem behind it. What separates it from a traditional analytics course is the second discipline running through it. Most programmes stop at Excel and SQL; this one adds formal business analysis — requirement gathering, BRD and FRD writing, stakeholder and gap analysis, Agile and Scrum in Jira, and BPMN process mapping — alongside modern cloud platforms like Microsoft Fabric, Snowflake, DuckDB and dbt, and AI tooling including ChatGPT, GitHub Copilot, the OpenAI API and LangChain. That is why the roles it opens include Business Analyst and MIS Executive as well as Data Analyst. Months 1 and 2 build the foundation: the analytics lifecycle and descriptive through prescriptive analytics; advanced Excel with pivot tables, XLOOKUP, INDEX-MATCH, conditional formatting, Power Query and dashboard design; SQL from databases and keys through joins, CTEs, subqueries, CASE, window functions, views and query optimisation; Python fundamentals; and business statistics. Month 3 is Python for analytics — NumPy and Pandas, exploratory analysis with Matplotlib, Seaborn and Plotly, then REST APIs, JSON, Requests, BeautifulSoup, an introduction to Selenium and Streamlit apps. Month 4 is business intelligence: Power BI Desktop and Service, Import versus DirectQuery, Power Query transformation, star and snowflake schemas, advanced DAX with time intelligence and KPI cards, then Tableau with parameters, maps, calculated fields, dashboards, stories and publishing. Month 5 bridges business and engineering — the business analyst’s role, requirement gathering, stakeholder, SWOT and gap analysis, BRD, FRD and SRS creation, user stories, Agile, Scrum, Jira and Confluence, BPMN process mapping in Lucidchart and Figma, warehouse, lake and lakehouse architecture with Microsoft Fabric, Snowflake and DuckDB, and ETL versus ELT with dbt, Apache Airflow, REST APIs and Postman. Month 6 closes with AI for analysts, machine learning, AI automation and portfolio development, then placement preparation and the final enterprise capstone.
Every module ends in something you have built and a trainer has reviewed, so the list below is work you will have done rather than topics you will have heard about.
Excel, then Power BI with a star schema and advanced DAX, then a published Tableau story
a real BRD, FRD and SRS with user stories and a BPMN map
prediction and segmentation you can put in a report
The syllabus is arranged so every module produces an asset rather than a set of notes. You will cover month 1 — programming & data analytics foundations, month 2 — sql, advanced excel & business statistics, month 3 — python for data analytics, month 4 — business intelligence & data visualization, and finish with a live project built on Microsoft Excel & Power Query, MySQL, PostgreSQL & DBeaver, Python with NumPy & Pandas. Modules run in the order a real project runs: foundations first, then the core skills, then applied work under supervision, then the portfolio and interview preparation that turn all of it into an offer letter.
The working knowledge the job description actually lists.
Month 3 — Python for Data Analytics
From a blank file to an interactive analytics app.
4 weeks · 24 sessions
Topics covered
The toolchain
Everything below is installed on the lab machines and used on live client work, not shown once in a slide and forgotten.
Any stream. You start with the analytics lifecycle and installing your toolchain, then move to Excel, which most students have seen before. Python only arrives once you know what you are automating.
This is the closest technical track to a commerce background. Finance, sales and HR dashboards run through every month, and the business analysis half is written in the language of requirements and process rather than of algorithms.
Most students run this next to a BBA, B.Com, BCA or B.Sc at a Phagwara college. Six months of evenings or weekends puts an executive dashboard and an enterprise capstone on your CV well before campus placements begin.
MIS Executive and Reporting Analyst are the roles local firms hire for most often, and they are decided on Excel, SQL and Power BI — all three are covered to enterprise depth here, not as an introduction.
Weekend batches exist for people already working. Owners take this to stop guessing at their own numbers; switchers take it because analytics is the widest office-side entry point into IT work in Punjab.
If tutorials left you able to follow along but not to start from a blank file, what changes here is a weekly lab, a mini project every month and a trainer who reads your work.
MIS Executive and Reporting Analyst are the roles firms in this region hire for most often, and they are decided on Excel, SQL and Power BI — all three covered here to enterprise depth rather than as an introduction. That gap is the whole argument for this course: there is local demand, there are budgets, and there are very few trained people to hand the work to.

Build skills that hold up beyond the classroom.
What separates this from a playlist of tutorials is supervision on real work. From the second half of the course you build on live client projects with a trainer beside you, make decisions that have consequences, and correct them the following week. That loop is the skill. No employer in Phagwara will take your word for it without work they can inspect.
Be realistic about the money. A fresher who finishes with a working portfolio starts near the bottom of the band and moves quickly; someone who finishes with a certificate and nothing to show does not. The difference is entirely what you built.
The alternative is what most people try first: free videos, a cheap online course, six months of drifting, and knowledge you cannot demonstrate. A structured programme with live projects, a mentor who corrects you, an internship letter and a placement cell that actually calls employers is the difference between knowing the subject and being hired to do it.
Students reach the Phagwara centre from Banga, Nakodar, Kartarpur and the university belt, and the weekend batch exists so a job or a degree does not have to be paused to attend.
Hands-on from day one — Sales, HR and Inventory dashboards, retail database queries, EDA on Retail, Netflix and Healthcare datasets, requirement gathering for a retail management system.
Enterprise querying with joins, SELF JOIN, UNION, CTEs, subqueries, CASE, window functions, views and query optimisation, plus dynamic arrays, Power Query and dashboard design.
Fundamentals and OOP, NumPy and Pandas for real ingestion and feature engineering, EDA with Matplotlib, Seaborn and Plotly, then REST APIs, BeautifulSoup scraping and Streamlit.
Power BI Desktop and Service, star and snowflake schemas, advanced DAX and time intelligence, then Tableau with parameters, maps, stories and publishing.
BRD, FRD and SRS, user stories, Agile and Scrum in Jira and Confluence, BPMN mapping, plus Microsoft Fabric, Snowflake, DuckDB, dbt and Apache Airflow.
Generative AI and prompt engineering, machine learning for analysts, the OpenAI API and LangChain, a GitHub portfolio, ATS resume, LinkedIn and mock interviews.

Complete the course with a portfolio of live projects and receive an industry-recognised certificate, plus a documented internship letter accepted by Punjab universities.
Recognised by employers across Punjab and beyond
Based on real client work, not a simulation
Live work you can show in any interview
CV review, mock interviews and hiring drives
Two certificates on completion — the course certificate and a separate capstone project certificate.
The roles this opens, what they pay in Punjab and beyond, and who is hiring for them — drawn from published job-market listings, not a brochure number.
Straight after 12th these are usually the first step, and they are decided on Excel, SQL and Power BI — the three things months one to four cover to depth.
Answer business questions with data and report the answer clearly. The core target role of the programme.
Opens once you have shipped requirements work. Month five’s BRD, FRD, BPMN and Agile material is what makes this title reachable.
Own the data model and the dashboards a management team runs on, in Power BI or Tableau.
A newer title — an analyst who uses generative AI for SQL generation, automated reporting and executive summaries, which month six covers directly.
Salary outlook — Data / Business Analyst
Turns collected data into decisions, and turns business needs into documented requirements. Two years of delivery experience usually doubles the starting figure.
Indicative ranges compiled from public job-market listings. Actual offers vary by employer, skillset and interview performance.
The first mini project, across all three tools at once: the data cleaned and pivoted in Excel, queried in SQL and automated in Python, delivered with a business summary report.
Built on enterprise SQL — CTEs, window functions and optimised views — with dynamic arrays and Power Query in Excel, and business statistics applied to find the outliers that matter.
Data pulled from REST APIs and scraped with BeautifulSoup, cleaned and engineered in Pandas, explored with Plotly, and delivered as an interactive Streamlit app.
A star-schema Power BI model with advanced DAX measures, time intelligence and executive KPI cards, rebuilt as a published Tableau story with parameters and maps.
A BRD with user stories and acceptance criteria, BPMN diagrams, a conceptual ETL pipeline in dbt and Airflow, a Microsoft Fabric architecture and a stakeholder presentation.
The full solution end to end: requirement gathering, SQL database analysis, Python EDA, Power BI dashboards, AI-assisted reporting, an executive presentation, GitHub documentation and deployment.
Every project moves through the same loop: understand the brief, build with guidance, then explain the decisions behind your work.
Take a real requirement apart before touching a tool — what is being asked, what it needs, and which part to build first.
Retail Sales Performance Analysis
Work hands-on with your trainer watching the screen, so a wrong turn is caught in the same session rather than three weeks later.
Enterprise Sales Intelligence Dashboard
Walk through what you built and why you built it that way. This is the interview rehearsal, run against every project rather than once at the end.
Customer Insights Analytics System
There are many places to learn this in Phagwara and the brochure syllabus looks similar at all of them. What differs is who teaches, whether you ever touch real work, and whether anyone picks up the phone after you have paid. techcadd has trained students across Punjab since 2007 on the same model: small batches, working practitioners as trainers, client projects as coursework.
Your trainer is not a full-time lecturer. They deliver reporting and analytics work for techcadd’s services arm, so the dashboards in class come from real business questions rather than a sample dataset.
Six months of continuous practice. You are never sitting through a stretch of theory with nothing to show for it at the end.
Month five is a full month of requirement gathering, BRD and FRD writing, BPMN and Agile — the half of the job most analytics courses leave out entirely.
Retail sales performance, an enterprise sales intelligence dashboard, a customer insights system, an executive BI dashboard, a business process and data platform design, then the capstone.
Microsoft Fabric, Snowflake, DuckDB, dbt and Apache Airflow alongside Power BI and Tableau — the platforms reporting is actually moving onto, not just the ones that are easy to teach.
ATS resume and GitHub portfolio work, LinkedIn guidance, SQL, Python, Power BI and BA interview practice, HR mocks, and repeated drives with hiring partners across Phagwara, Jalandhar and Ludhiana.
Find answers to the questions students ask before enrolling.
Six months: Month 1 covers programming and analytics foundations; Month 2 is SQL, advanced Excel and business statistics; Month 3 is Python for data analytics; Month 4 is business intelligence and visualisation; Month 5 is business analysis and modern data engineering; and Month 6 is AI-powered analytics and career readiness. Weekday, evening and weekend batches cover the same syllabus, and 1-on-1 training is available. Every class runs for 2 hours.

Send your question and a counsellor will call you back about batch timings, fees, EMI options, placement record, or whether this course fits your degree.
One call with a counsellor is usually enough to find out. Book a free demo class and see the lab before you decide.